NEWS/EVENTS

→A+D Museum “Carry On” Submittal: “Easy Rider”

Kevin 05/01/13

As the museum turns 10 years old this year, they asked about 40 firms to create custom carry ons for airline travel to coincide with their theme of "celebrating the journey and carrying on to the future".
We started with some sort of multi-functional utilitarian hat that would include things like an ipad projection, neck pillow, and headphones. This progressed into the idea of a portable anechoic chamber that isolates the wearer from the not so pleasant environment of the airline cabin. Then at some point it got fun and evolved into some sort of Evil Knievel meets Batman meets Daft Punk meets Keith Richards creation. The idea of the final product, which we named "Easy Rider", is to fly like a rock star even if your stuck in coach. You put on your Easy Rider pre-flight, load up on Xanax, and wake up at your new destination, thus avoiding all the hustle and bustle, cattle herding, crying baby, snoring neighbor, sneezed on fun that airline travel has become.

Some of the helmet features:
-Leather neck pillow that unrolls into a bad ass cape/blanket
-Programmable LED screen on front visor reads: "Be calm + carry on" as a play on the show's title and the fact that the helmet is a little intimidating to others
-Squirt pump that sprays out of each side of the helmet in case your adjacent passenger is bugging you
-Backlit pill container
-One way reflective visor can be seen out of but not into
-N20 switch which emits a darth vader like sound
-Functioning headphones
-LED lights indicating status of consciousness

More on the A+D event here:
A+D Museum

→Heyday Featured on The Eastsider

Kevin 02/14/13

The Eastsider covers development, politics, and all things newsworthy for northeast LA. Over the years they've covered individual Heyday projects and now they've decided to write a full article on, "The quiet revolution in the housing development landscape Heyday is leading." Click here to read the full article.

→Silence is Golden

Kevin 02/11/13

Everyone knows parents should worry when their kid has quietly snuck off to another room and hasn't been heard from in hours. The kid is probably neck deep into something mischievous.
So what mischievous activity have we been up to in this last month of silence? Wreaking havoc on the building department to get permits for our next two projects. One of the projects is three homes in Venice. The other is six homes in Glassell Park.
Once we get a chance to take a breathe we'll post the project details on the website. Stay tuned...